A Year of Celebrations

This past year, Sub-Zero, Wolf, and Cove showrooms hosted events honoring the company’s 80th anniversary. From coast to coast and everywhere in between, designers, chefs, architects, builders, and customers came together to celebrate eight decades of industry-leading innovation and design.

Here’s a sneak peak at three gatherings that took place over the summer:

SCOTTSDALE, ARIZONA

In July, the Sub-Zero, Wolf, and Cove showroom in Scottsdale held its sixth annual Americana Event. “We celebrated companies that manufacture in the US, as well as our 80th anniversary,” says Regional Marketing Manager Natalia Houser. The annual event shines a spotlight on businesses committed to producing high-quality products here in the states.

Alongside Sub-Zero Group, the event showcased Modern Luxury Interiors, Crestron, Kohler, Cambria, Andersen Windows, and Scotsman—each a co-host of the celebration. The partygoers enjoyed food from top area chefs, local beers, cocktails, hand-scooped ice cream, live music, and raffle prizes.

“It was a terrific event and a perfect way to celebrate American-based manufacturing and the special 80th anniversary of Sub-Zero,” says Houser.

ATLANTA, GEORGIA

“On August 14, 2025, we proudly celebrated the grand reopening of our Atlanta showroom with an exclusive VIP evening filled with energy, inspiration, and community,” says Southeast and Florida Regional Marketing Manager Shannon Lewis.

Colleagues, trade partners, and dealer principals gathered to experience the beautifully reimagined space, enhanced by stunning florals from Blosm and the lively sounds of The Bourbon Brothers Band. 

“The evening was not only a chance to toast our new beginning in Atlanta but also an opportunity to honor a milestone—80 years as a family-owned, American-based manufacturer,” adds Lewis. “It was a night of connection, celebration, and shared vision for the future.”

COSTA MESA, CALIFORNIA

In August, the Sub-Zero, Wolf, and Cove showroom in Costa Mesa hosted a remodel reopening and 80th anniversary celebration. “The evening was a sophisticated blend of old and new, honoring the brand’s 1945 beginnings while showcasing its future,” says Krystina Holford, marketing manager for the showroom.

A five-piece big band set the scene, while the Satin Dollz, a troupe of performers dressed in 1940s attire, delighted guests with songs from that decade. Chef Molly Kruger cultivated the culinary experience to match the retro theme, featuring hors d’oeuvres such as deviled eggs and BBQ spam burnt ends.

“The evening was a perfect melding of history and modern refinement,” adds Holford, “culminating in a night of dancing to tunes from the first decade of Sub-Zero.”